Target is stepping up their Black Friday game this year with the revamp of their mobile app. They have added indoor mapping to upgrade their user experience and make shopping even easier!
Check out the highlights:
- Target partnered with Point Inside, an indoor mapping tech company, to create the new features for their app
- Indoor mapping will allow shoppers to locate items within the store before they arrive, as pins on a map
- The app will also display deals and deal-busters on the map
- Other new features include shopping lists, auto-fill, and auto-complete
- Shoppers will be able to use Apple Pay at checkout
Read more here.