What do we think about Gilt.com’s Warehouse Sale?
These Pop-Up Shops are the in-between stage of E-commerce and brick and mortar stores. With stores that are solely based online, pop-up shops give a preview into how the store will do in a physical location. If it proves to be profitable, … Do you think we will be seeing Gilt expand its business beyond online?
Stay tuned for a deeper analysis into the importance of brick and mortar stores on Monday!
The role of technology and the individual is integral for marketing these days. So what do online retailers, with no physical store for people to Instagram instantly, like Gilt.com do? Here’s how Gilt cashed in on that “Instant/Live” and Personal Marketing: With these cameras that create fun pics and video clips (similar to .gif) Gilt, and other retailers, provide a professional cameras and dedicated space in the shop as to remind and encourage the consumer to share their excitement of their purchases and/or experience. (See Below)
HAPPY SHOPPING!
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