Blogging is something that I am still very new to but one thing I’ve learned about the job in the past five months of doing it is that you cannot secure a tangible post without a memorable presentation. These days where most of the general public is instagram obsessed, photos definitely play an important factor as it pertains to digital display and appearances. Since creating my own blog, I have been able to meet other bloggers and have also gotten to experience how they work. I have found that some of the newer bloggers tend to struggle with the way they present their content, especially when it comes to photos. I am no professional photographer but I have a commendable visual skill and superb marketing knowledge, so below I have stated some key tips on what to look out for when shooting. This does not only apply to bloggers; if you use instagram, vlog, or simply own a camera, it might be useful to you.
1. Vision – Having an idea of what you want your photo to look like or what message you’re trying to convey helps. Sometimes, as bloggers we try so hard to be original that we shut off sources of inspiration. This includes locations, magazines, movies, social media and more. Usually when you’re inspired by something, your sense of purpose starts acting.
2. Tripod & Remote – Owning a tripod and a remote control for the camera is an essential part of being a blogger because some of the time, there is no one there to take your photos for you. So, instead of delaying posts and procrastinating, the tripod makes it really accessible for you to get a few shots in with the help of a timer. I know it might become a little tiring and uneventful sometimes but the motivation of keeping your readers happy should keep you going. Besides, when you get things done all by yourself, you tend to feel a better sense of accomplishment. (Find a tripod and remote kit for Canon cameras here and for Nikon cameras here)
3. Lighting – When the lighting says yes, nobody can say no. When used the right way, lighting can be the main reason for high quality photographs. You always want to consider the exposure and contrast of your photo. I recommend natural light mostly. It can also be a little overwhelming at times because this is where you have to pay attention to your ISO, shutter speed, aperture and depth of field. This is not photography 101 so to make things easier, I recommend buying a camera that has the “Aperture Priority Mode” option on it. This is where the camera does everything for you in terms of fixed settings. For me, it’s easier that way because it saves time.
4. Angles – When I shoot some of my possessions, I like to include different sides of the product because you never know what your end result is going to be. One of the major advantages of paying attention to angles is the way it emphasizes the scene, subject matter and essence of whatever you are choosing to advertise as it gives the reader a better understanding of what you’re trying to talk them into.
5. Lastly, relax! Never be too heavy on yourself. Comparing your work to someone else’s is never the answer as that was one of the things I struggled with when I started my blog. No one starts off anything flawlessly because everything requires a learning and growth process. Blogging is about individuality and fun. It is what sets you apart for people to be able to relate to you. Work at your own pace; continue to practice your craft and eventually, it’ll be perfect.
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